Campaigns, content assets, and performance tracking
Peak Season 2025 — Early Bird
Past guests — 2024 visitors
Spent
$840
Revenue
$68,160
Conv.
142
Instagram Reels — Canopy Experience
Adventure travelers 25-45, US/UK/CA
$1,820
$32,640
68
Google Ads — "Antigua Zipline"
Search intent — Antigua activities
$3,240
$102,720
214
Hotel Partner Newsletter — Q4
All active hotel/resort partners
$0
0
Post-Visit SMS Follow-Up
Guests 24hrs after experience
$280
$88,320
184
Christmas Holiday Campaign
Full subscriber list — 8,400 contacts